Digital Marketing
Your digital presence is how the public view you.
Perception is reality.
Online Marketing is the action required to put it all together.
Our holistic approach towards digital marketing strategy starts with an in-depth look at where you are currently placed within the digital arena, and we then meet with you to discuss a strategy and budget that will get you results.
We also provide an array of services to help with your marketing strategy. Our team has a wealth of experience in all aspects of digital marketing. We work with local businesses to help them achieve and develop a tailored internet marketing strategy that will get them there.
More people are using Localised Search to find services and products.
As more businesses are getting online it is getting harder to STANDOUT above the crowd.
SEO is getting more complicated and ...
Content Marketing is an important part of the Digital Marketing SEO mix.
You have a great product, offer a great service but you still need more business.
The secret is simple.
Have great content and ...
Search Engine Marketing or Pay Per Click (PPC) is a fast way of getting traffic to your website.
As opposed to organic SEO the effect of the PPC campaign only lasts as long as the campaign is ...
Search Engine Optimisation is essential for the development of websites.
Otherwise known as Organic Search, SEO is simply developing the website in such a way that results in positive result in search engine indexing. SEO is simply ...
Optimisation of your ecommerce solution is important to achieve online sales.
Just having an image of the product and the product title will not be enough content to drive traffic to your website and achieve ...
Email Marketing services often has bad press, but it is a very powerful way of getting in front of your clients.
To make it really work you need to have a relationship with the user and ...
Suitable for the small business owner, learn the basics of SEO and how to optimise your website with ...
Content Marketing is an important part of the Digital Marketing SEO mix.
You have a great product, offer a great service but you still need more business.
The secret is simple.
Have great content and ...
Lets us get you started on Social Media
Spread your message and connect with your ...
How we do Digital Marketing
Your digital presence is how the public view you.
Perception is reality.
How your business is presented in the digital world becomes the world's perception of your business.
Perception is reality.
Online Marketing is the action required to put it all together.
At The ICT Shak, we are among the top internet marketing agency in Brisbane offering packages to suit your budget and needs.
As a service digital marketing agency, we specialize in helping businesses develop and execute effective marketing strategies. We can either do it all for you or we can create a strategy and show you how you can do the time-consuming tasks yourself. Our goal is to help you reach your target customers and achieve your desired results.
Our holistic approach towards digital marketing strategy starts with an in-depth look at where you are currently placed within the digital arena, and we then meet with you to discuss a strategy and budget that will get you results. We also offer a variety of services that can be customized to your needs, including social media marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, and more. We have web development services to help you create a high-quality website that converts visitors into customers.
Our relationship with Shak Studios also allows us to assist you with the much-needed visual digital content marketing that contributes in defining the public's perception of your business.
How much does digital marketing cost?
Digital Marketing ranges in price according to the services offered. Our basic packages for Local Search start around $770/month.
Most common services and their associated costs.
Website Development
Your website is one of the most important tools in your digital marketing arsenal. It's the first thing prospective customers will see when they search for your product or service online, so it's important to make a good impression. The cost of website development varies depending on the size and complexity of your site, but you can expect to pay anywhere from $5,000 to $50,000 for a professio...
How do you charge for your Digital Marketing Services?
Our charges for digital marketing are set according to the work performed and output. Time taken for monitoring and reporting are also taken into account when putting together our packages.
As mentioned above, we base our charges on the work performed and the results achieved. This includes the time taken for monitoring and reporting. We feel that this is the best way to ensure that our clients are only paying for what they need and what they're getting in return.
We know that not all businesses have the same budget for digital marketing, which is why we offer a variety of package options...
Do you offer reporting?
Yes, we do offer reporting on for our digital marketing services.
We do encourage our clients to regularly access their Google search console and Google Analytics so you can also see the progress made on the search terms and the traffic to the website.
Why Reporting Is Important for Digital Marketing Services
Simply put, reporting is important because it allows you to hold your digital marketing agency accountable for their results. If an agency is not performing up to par, you should be able to see that in their reports. Likewise, if an agency is doing a great job, you should be able to...
How can I read my ROI?
Can I do work myself to support the services you offer?
Yes, you are most welcome to do complementary work to support the services we offer.
We can also include a couple of hours each month to coach you in relation to this complementary work.
What is Complementary Work?
Complementary work is anything that you can do on your own to support the services that we offer. This could be things like maintaining a blog or social media accounts, creating marketing materials, or even working on your website. Basically, if it’s something that can help promote and grow your business, it’s likely something that we would consider complementary work.
Why W...
Do you have a lock-in in contract?
We don’t have a lock in contract for the digital marketing services and you can cancel at any time. We just ask for 30 days notice from the beginning of the next billing period.
This will cover any work already in the pipe line for the next month.
We do ask, however, that you allow 3 - 6 months for any organic SEO to take affect.
How long will it take to get results?
How quickly you get results is in direct relation to the services offered.
Pay Per Click digital marking should give results quickly, within the first month, remembering that PPC does not result in any long-term effect to the website traffic and search results. Organic search engine optimization and Local Search Optimisation will take longer to get results but will have a longer-term effect on the traffic to the website.
Do I need a full mix of different digital marketing services?
Whether you need a full mix of digital marketing campaigns and services depends on several factors.
Do you want long term or short-term results, is it something you want to set and forget, or are you happy to be involved on a daily or weekly basis.
By combining Google ads and Bing Adverts with Local Search optimisation you are getting an initial boost in traffic while building the organic traffic.
What is included in Digital Marketing?
Digital marketing services include several different components.
These can be PPC campaigns where you pay a nominal fee for each click into your website,
Organic search engine optimisation, where you focus on both the technical side of the website and the content of the website to ensure that the search engines can crawl your website and understand the content of the website well enough to return the relevant searches.
Local Search optimisation, where you are focusing on a smaller geographical location, with a strong Google Business Profile to support the website.
Social Media Market...
Can I write my own blogs?
Yes, you can write your own blogs. We encourage you to write your own blogs as you are the true expert on your business. You know and understand your clients and the changes they will have within their specific needs. We can provide you with a content plan over a three-month period, including:
- Main blog topic
- Related subtopics
- Suggested keywords to use.
After you have provided us with the blog, we edit it to be sure that it is SEO optimise and then post it on your website. We will also provide up to 2 images for the blog post.
Do you do digital marketing for ecommerce solutions?
Yes, digital marketing services and organic search optimisation for ecommerce solutions is quite different to applying an organic SEO campaign to a local business or a services-based organisation.
A big part of the applying the SEO campaigns to the ecommerce solutions is to ensure that the site is well optimised for conversions. The end user needs to be able to find what they want quickly and make the purchase hassle free.
